The Power of Leadership Champions

Women Leadership Champion Philanthropy

The President of a large Midwest state university recently called his Vice President of Advancement. “Tell me more about our focus on women’s philanthropy. It sure has our Board chair excited.” It turns out that the Board chair had cornered the President at a meeting and was sharing his enthusiasm about the potential of engaging […]

The Principles of Successful Women’s Philanthropy

The New York Times has called it: Women are changing the philanthropy game. They have always been givers, but now women’s influence as philanthropists is being given its rightful place in the national discourse. Thanks to extensive research from the Women’s Philanthropy Institute, and the growing volume of examples of impactful women’s philanthropy, fundraisers no […]

A Broader Definition of Philanthropy by Women

My husband and I just moved to a new home.  Crazy, eh, considering this chaotic time and worries about Covid-19?  With lots of planning and tons of support, we survived and in fact are thriving in our new home and community. Throughout the upheaval, I observed that I was acting as the quintessential woman philanthropist. […]

A Fun Way To Raise Awareness of Women’s Preferences in Your Organization

Originally published by Aspen Leadership Group As awareness about women’s philanthropic power grows, many fundraising professionals know that it’s time to pay attention to women — or miss out on critical support. But one team member can’t do it alone. Success relies on engagement by all parts of the organization, including leadership. How can you […]

What Do Women See When They Look At Your Organization?

What Do Women See

Imagine the following scenario: A woman just heard about your organization for the first time. Perhaps a friend mentioned your work to her, or a piece from your recent marketing campaign made an impression. Your mission intrigues her. She wants to know more and – maybe – get involved. Like most of us these days, […]

AFP Reports on Engaging Women Donors

Andrea Pactor and I contributed to this article in AFP. Read the original here.  To unlock the full potential of women’s philanthropy, fundraisers must understand how gender shapes giving behavior. Women and men give differently, and the Women’s Philanthropy Institute (WPI) has developed research that explores unique questions about the factors that shape gender-based giving patterns – […]

How To Change The Unconscious Stories You Are Telling About Women in Philanthropy

In my last post, we unpacked the story that “women are harder” to fundraise from. Working with women donors can feel hard because our fundraising best practices don’t always work. Why? Because these approaches were created in the male-centric fundraising landscape of the 1950s and 1960s. Women aren’t harder, just different in how they prefer […]

Is It Harder to Fundraise from Women?

I recently asked a leader of advancement at a state college if she used different approaches in working with women versus men donors on her campus. This was not meant to be a trick question. I was very curious, as she had been a leader in sorority fundraising and had demonstrated an understanding of how […]

It’s Time to Question Fundraising “Best Practices”

When you started your nonprofit career, you probably heard things like: “If you want a major gift, make sure you mention who else is giving what.” “Competition and recognition work; identify who wants to lead the campaign and give the top gift.” “Access to leadership will incentivize donors.” “This is how you ask for an […]

The Engagement Trap: Moving from Meaningful Connection to Meaningful Gift

The research on women’s philanthropy highlights again and again that women want to be engaged before they are asked for a gift. For example, in their 2015 report, “Where Do Men and Women Give?,” the Women’s Philanthropy Institute found: Women report that they are motivated to give because they are on the board or volunteer […]