How To Change The Unconscious Stories You Are Telling About Women in Philanthropy
In my last post, we unpacked the story that “women are harder” to fundraise from. Working with women donors can feel hard because our fundraising best practices don’t always work. Why? Because these approaches were created in the male-centric fundraising landscape of the 1950s and 1960s. Women aren’t harder, just different in how they prefer […]
Is It Harder to Fundraise from Women?
I recently asked a leader of advancement at a state college if she used different approaches in working with women versus men donors on her campus. This was not meant to be a trick question. I was very curious, as she had been a leader in sorority fundraising and had demonstrated an understanding of how […]